Aluminum-Free Deodorant

The newly enhanced Subdue Deodorant is even better than the original formula, providing excellent protection against odor for up to eight hours!

Natural deodorants are on the rise and sales are exploding. Consumers are becoming more ingredient savvy and are less comfortable with potentially harmful deodorant ingredients (like aluminum) and their possible link to diseases. Neways is again ahead of the trend by offering a safe and effective nature-based deodorant. Get closer with confidence using new Subdue Deodorant!

Here are some answers to the most frequently asked questions about the new Subdue formula:

Q: What are some differences between the old and new Subdue formulas?

A: The new Subdue feels drier, less greasy and sticky than the old Subdue and provides long-lasting protection from odor without irritation. The new Subdue Deodorant is a smoother and more pleasant smelling formula that both men and women are sure to enjoy. The old Subdue featuring coriander, sage and eucalyptus was good, but the new Subdue is great!

Q: Is Subdue an antiperspirant?

A: No. Subdue is designed as a deodorant, not for anti-perspiration. The new Subdue effectively deodorizes and does not inhibit the body’s natural ability to perspire.

Q.    Is Subdue Natural Deodorant an anti-perspirant?

A.    No, it will eliminate the odor, not the perspiration. All antiperspirant products contain aluminum or zirconium (or both) which reduce underarm moisture (sweat) by tightening (closing-down) the skin pores, thus blocking the sweat glands.  Our bodies respire to release toxins and heavy metals. If we block this process, serious health complications may be the result.   

Q.    How does Subdue Natural Deodorant work?

A.  Subdue Natural Deodorant allows the skin to respire and addresses the odor with the herbal ingredients. Subdue Natural Deodorant reduces the number of bacteria that normally inhabit the skin surface by using the anti-bacterial properties of essential oils. Fewer bacteria mean less offensive odor. The essential oils are combined into a very pleasant, natural fragrance. 

Q.  Does Subdue Natural Deodorant have fragrance?

A.  The fragrance in Subdue Natural Deodorant is from the essential oils, not artificial chemicals.

Q: How do antiperspirants and deodorants differ?

A: Deodorants help control odor caused by bacteria which interacts with perspiration. Antiperspirants help control wetness by absorbing into sweat glands where they form a superficial plug, reducing the flow of perspiration. Unfortunately, there are no natural antiperspirants as defined by the FDA. The only way to stop wetness where it starts is with chemicals such as aluminum chloroyhdrate and aluminum zirconium. Studies have shown a possible link between aluminum and diseases like Alzheimer’s.

Q: Does the body need to perspire?

A: Yes! Perspiration is one of the body’s natural detoxification processes essential for releasing toxins and heavy metals.

Q.  What function does sweating serve?

A normal and vital bodily function, sweating regulates the body's temperature while eliminating certain waste products.  Sweating is the body's primary method of regulating its temperature. Sweat keeps our bodies from over-heating. More than that, certain chemicals in sweat play an important role in sexual attraction. 

Q: The new Subdue smells so light and fresh. Does it contain fragrance?

A: Most of the natural ingredients in the product just smell great, but we have also added essential oils and plant extracts, like lime oil and chamomile extract, that offer a mild pleasant scent with the added benefit of an anti-bacterial effect.

Q: What are the ingredients in the new Subdue and how do they work?

A: The new Subdue contains several ingredients that make this product even more effective. Gentle and natural extracts from sandalwood, lemongrass and petitgrain essential oils help inhibit the growth of body-odor-causing bacteria. Natural components from chamomile support the skin’s healthy appearance and provide natural deodorizing benefits. Other natural ingredients like lichen extract and Zinc ricinoleate help neutralize odors and support against bacteria while still letting your skin respire. Remember, the skin needs to respire in order to release toxins.

Q: How can I feel confident that the new Subdue formula will keep body odor at bay?

A: Independent tests have proven that Subdue is non-irritating, safe and very effective in controlling undesirable body odor.

Q: How long does the effectiveness last?

A: Although length of effectiveness may vary with individual body chemistry, daily activity or environmental changes, the new Subdue has natural staying power. However, it is a good idea to re-apply every six to eight hours for continued confidence.

Q: I am thrilled that I can use a natural product to control odor. How do I get the best performance out of the new Subdue?

A: Always shake the bottle well before use. Apply to the underarm area. You will experience an instant cooling effect as Subdue glides effortlessly onto your skin. Gently wipe off excess as desired. Allow to dry prior to dressing. To ensure continued performance and freshness, make sure you rotate the cap until it sits snugly against the tapered part of the bottle with no visible space between the taper and the bottle. This helps the roller ball fit snuggly into place and keeps the formula safely intact.

Q.    What can I do if I need extra protection?
A.    A helpful hint is to:

• Put Eliminate on the under-arm area and let it air-dry
• Apply Natural Deodorant
• Massage the product into the skin
• Pat on organic corn starch for dryness

If you liked the old Subdue, you will love the new Subdue! Take a step towards a more confident you. Order Subdue Deodorant today!

Click here to order

You will find Subdue Deodorant under the Products link, and then click on Personal Care in the left-side menu, and then Personal Care again on the next page. It will be about halfway down the page. You can also type in Subdue in the search box.